How AIFA protects your information.

We use your information to respond to enquiries and support requests, to provide and improve the website and product experience, to send service-related communications you have asked for, to keep the platform secure and prevent abuse, and to comply with our legal and regulatory obligations. Where required by law, we rely on your consent, the performance of a contract with you, or our legitimate interest in operating and improving our services as the legal basis for processing. We do not use your information for automated decision-making that produces legal effects.

We do not sell, rent, or trade your personal data. We share information only with trusted service providers who process it on our behalf — for example, hosting and infrastructure, email delivery, and analytics providers — and only to the extent needed to deliver those services. These providers are bound by contractual obligations to protect your data and may not use it for their own purposes. We may also disclose information where required to comply with the law, enforce our terms, or protect the rights, safety, and security of our users and the public. If your data is transferred outside your region, we take steps to ensure it remains protected to a comparable standard.

We keep personal data only for as long as necessary to fulfil the purposes described in this policy, to comply with our legal obligations, resolve disputes, and enforce our agreements — after which it is securely deleted or anonymised. We protect your information using reasonable technical and organisational safeguards, including encryption in transit, access controls, and regular review of our security practices. While no method of transmission or storage is completely secure, we work to protect your data against unauthorised access, alteration, disclosure, or destruction, and will notify you and the relevant authorities of a personal data breach where the law requires us to do so.

Depending on where you live, you may have the right to access the personal data we hold about you, to correct inaccurate data, to request deletion, to object to or restrict certain processing, and to receive a copy of your data in a portable format. You can also ask us to stop using your information for direct product follow-up, and withdraw any consent you have given at any time without affecting processing already carried out. To exercise any of these rights, contact us using the details below — we will respond within the timeframe required by applicable law. You also have the right to lodge a complaint with your local data protection authority.

We use a small number of cookies and similar technologies to keep the site working, remember your preferences, and understand how it is used so we can improve it. Essential cookies are required for core functionality, while analytics cookies are optional and help us measure traffic in aggregate. You can control or disable cookies through your browser settings; please note that blocking some cookies may affect how parts of the site behave. We do not use cookies to build advertising profiles or to track you across unrelated websites.

We may update this privacy policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will revise the effective date shown at the top of this page and, where appropriate, provide a more prominent notice. We encourage you to review this page periodically so you stay informed about how we protect your information.

If you have any questions about this privacy policy, or you would like to exercise your data rights, contact our team through the contact page or email contact@aifa.ae with the subject line 'Privacy Request'. We aim to respond to all privacy enquiries within one business day.